Zero Targets Under $8,000 for Its New Project Ventura
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Electric motorcycles usually come with steep price tags, but Zero wants to change that.
Zero showed off the Project Ventura concept during the opening days of EICMA 2026 to mark its 20th year in operation. The supermoto-inspired machine is built on Zero's XE platform and rolls on 17-inch cast wheels fitted with dual-sport/road tires. It also features two-up passenger capability.
Zero targets over 20 kW (26.8 hp) peak power and a top speed up to 80 mph. An onboard Level 2 charger feeds the system, delivering an estimated real-world urban range between 75 and 93 miles.
This news applies to the U.S. and international riders. Zero's push below $8,000 directly tackles rider complaints about high battery-bike prices, offering an approachable bridge between lightweight e-motos and full-size machines. It gives street riders looking for an agile, low-maintenance urban machine a realistic target.
Zero plans to bring commercial production-intent models to showrooms by Summer 2027. Would you ride an electric supermoto with an $8,000 target price?